Your Oneflare profile is like a shop that never closes.

When somebody comes in, you want to make sure that you have all your best stuff up front. You need to able to welcome the customers to your business, make them feel confident that you have what they are looking for.

How you present yourself online is the digital equivalent of a handshake and it’s important to ensure sure you make the most of that first impression. Completing your profile earns you the verified badge and that little badge makes a big difference.

Verified profiles see a 40% increase in converting leads to wins.

Thankfully getting the verified badge is easy – you don’t have to jump through a tonne of hoops, just follow these four easy steps and you’ll be winning leads in no time!

1. Write a short description about your business

This is your chance to tell the customer about yourself; who you are and why you do what you do. Be honest and authentic. Put the customer at ease about hiring you. It doesn’t need to be Shakespeare, but having a short description introducing yourself is much better than a blank space under your name.

2. Add your ABN

Showing that you have a registered ABN creates trust. You’re no longer just a name and a phone number, you’re a registered business who is  accountable. It shows you’re serious about what you do.

3. Submit a certificate of insurance

Having someone ask a stranger into their home to fix something is a pretty big act of trust. Having insurance in place in case of an accident will really help minimise the damage to your livelihood. Not only that, but it shows the customer that if something does go wrong there is a process in place to make sure everyone is taken care of.

If your business doesn’t need insurance to operate, don’t worry, you can submit a trade licence to get verified.

4. Add your logo

A picture is worth a thousand words? Not just a saying. We take in 90% of the information being present to us visually. Having a logo to your business is a great starting point to connecting your customer with who you are and what you represent.

Haven’t got a logo or feel like the one you have needs a refresh? Get in touch with a graphic designer. They’ll be attuned to your needs and ready to help put your best foot forward.

It might sound like a lot to do, but if you take care of these four steps and you’ll earn the verified badge. It’ll appear on your profile, giving you the seal of approval to any potential customers who come looking.

If you get stuck or need a hand in completing your profile, contact our Customer Happiness Team on 13 18 18 or email [email protected].